Junip's unique integration with Postscript allows you to manage the entire review solicitation process from Postscript, which has become a game-changer for brands.
Topics we'll cover in this guide:
How it works (including a list of events)
Benefits
Getting started:
How does the integration work?
How does the integration work?
We send review data in the form of events to Postscript, which allows you to trigger actions that are based on those events. Each event has dynamic review information that you can use in your Postscript automations and SMS messages to ensure a seamless experience for your customers.
The SMS messages that you'll be sending via Postscript can complement emails being sent through Junip or another integration (like Klaviyo), so that you're reaching out to customers through whichever channel they prefer.
You can find a list of the events we send and brief description below. A full list of the variables for each event can be found here.
Junip - Review request
Triggered when a review is to be requested. This is used to send review requests via SMS using Postscript. This can replace review requests from Junip or complement an email request from Junip (or another integration).
Junip - Review request by campaign
Triggered when a Junip campaign selects an order to be reviewed. When you create a campaign audience within Junip, you can send it to Postscript as an event to send the request via SMS.
Junip - Review submitted
Triggered when a customer submits a review. This includes data from that review, so you can use it to kick off flows like refer-a-friend, segments like "happy customers" & "detractors", or send the incentive code that was awarded to that customer for leaving a review.
Junip - Review confirmation required
Triggered when a review requires confirmation. This allows you to send the "confirm identity" message through Postscript when a review is submitted from a source that requires confirmation.
What are the benefits of sending through Postscript?
What are the benefits of sending through Postscript?
Since you're working in Postscript's platform to perform these actions now, you can leverage all of the features they offer; like A/B testing, suppression lists, customer segments, etc.
SMS is a new channel with huge potential, so sending review messages to customers through Postscript promises amazing engagement. You also have a lot more customization in how you perform these actions; brands appreciate being able to use SMS in combination with email requests to create a sequence of messages and reminders, as well as add segmentation or rules to their automations.
We'll be highlighting some awesome use-cases and examples of things we've seen brands build with this integration, get in touch with us if you want to share yours and be featured!
Install Postscript in your Junip account
Open your Junip account/ Integrations > Postscript and select Install (it will prompt you to enter an API Key)
Go to your Postscript account > Account > API
Click on Create Security Key Pair > click Yes on the pop-up > label it 'Junip'
Click Show under Private Key, copy the key and paste it into the required section of Junip admin and click Install
Add the integration to your flows in Junip
You need to tell Junip where and how you want to send messages for things like review requests, incentives, etc. By default, we'll send these using Junip's emails. If you're integrating with Postscript, then you can send events to Postscript when you want to send an SMS for any given message or situation.
To add Postscript to your flows, head over to Junip admin > Messages/Flows > Post-purchase review request flow and click on Add next to the Postscript card of available actions. In my example below, I am sending a review request via Junip's email, and an SMS review request via Postscript. Adjust the time delay the SMS is supposed to go out - in my case, I am sending an SMS 3 days after I send a review request email. Make sure the flow is Active, so we can start queuing events for Postscript, but nothing will happen until you enable the flows on their platform.
Create an automation & SMS message in Postscript
This guide walks you through the process for creating a basic review request automation & message in Postscript, this is what we'll use to automatically request reviews after a customer's order is fulfilled / delivered and is the priority to start.
This is meant as a starting point, so feel free to create other automations for different purposes, or make any customizations you'd like.
Enable & check the integration
We've just added Postscript to your review flow in Junip and created an automation in Postscript to send these messages. When you're ready to start sending review requests via Postscript, you'll want to enable the automation in Postscript.
You can check your Events Outbox in Junip to see which events are in queue and which have been sent. New orders will be added to the queue, then wait for the time delay you set and send them to Postscript when they're ready. As events are sent to Postscript, you should see them being added to the relevant automation.
