Integrating Junip with your email and SMS marketing platforms means that you can start sending personalized, on-brand review messages to customers the same way you send the rest of your messages. We send events to these platforms that you can use to trigger flows that will request reviews, reward incentives, follow-up after a review is submitted, etc.
In this guide, we'll be covering the following:
To get started, you'll want to install the integrations that you want to use. You can do that on your Integrations page.
Make sure that you understand the basics of flows before you go any further. If you're unsure, check out our flow basics here.
We'll use the example of the product review request flow (but the same will apply for other flows, like the one for rewarding an incentive).
To add an integration to this flow, click on the ⨁ sign to Add action and select your desired integration. If you aren't seeing your integration listed, make sure that it's properly installed here.
You can decide what messages you send from which platforms, and when. Flows provide a really easy way to visualize what's being sent to the different integration partners so that you can keep track of how you're talking to customers about reviews.
Avoid double sending
If your flow was live and sending through Junip's email or other integration and you want to switch to the newly added one, you'll want to click on the pencil sign to Edit the Action and select the new action. This way ensures no double sending, and all scheduled messages/events in your Outbox/Queue will re-queue automatically under the new action.
Note: If you delete an Action instead editing it as mentioned above, any message or event will be cancelled when you remove it.
If I wanted to add an SMS integration as well, click on ⨁ sign to Add action and add Postscript, for example. I'll probably want to make sure my conditions (time delays) are different so that my email and SMS review requests will be sent at different times.
By looking at my current flow, I can see that 7 days after the order is fulfilled, Junip will send an event to Klaviyo, and 3 days later (or 10 days after the order is fulfilled), Junip will send an event to Postscript. This means that my SMS request will remind the customer to leave a review if they haven't already.
Cancellation triggers are built into Junip's conditions, meaning if a customer leaves a review while your events are in the queue, they won't be sent to the integration. Nothing that you need to set up for this!
Creating flows on the integration platforms
The last step is to set up the flows on the actual integration platforms. In my example, this means setting up a flow in Klaviyo and in Postscript. This is a super important step because without them, Junip will just send the event to Klaviyo, but nothing will happen (aka no email will be sent). By setting up a flow on Klaviyo, I'm telling them that when the event is sent to them, they should use it to send an email or SMS message that I've designed.
The following guides will explain how to set up a product review request flow for our different integration partners:
Make sure that your flows on integration platforms are switched to live and that they are all properly triggered by the "Junip - Review request" event.
Feel free to test different combinations of email and SMS integrations (eg. you can try sending an email first and following up with an SMS, or vice versa). You can use more than one integration, or combine Junip's emails with an SMS integration -- there's no right answer as long as it works for you!
Happy sending 😊